The name Rachio

How does one even say the name? Is it Ray-Cheeo? Or Wratch-ee-oh? Or Ratio? Bewildered why a company would choose such a name. Or maybe even Wray-ch-eye-oh?

I’ve always called it “Rash-EE-Oh”. When they first started many moons ago, I’m pretty sure the company was Rachio, and the controller was called Iro. I haven’t seen the Iro name in years…

I guess that might be a question for the founder @franz, but why did Google choose their name? How did Bezos come up with Amazon, or the founders of Yahoo! come up with their name?