This is the time period of product development where typically the highest volume of truly innovative ideas get implemented. It's like you need a Generation 1 product (I'm referring to your cloud s/w) to be able to really see what you really need to do.
It's at this point where maximum attention is needed to patents. Make sure that your team is going crazy asking for for patents on every algorithm, process and implementation, regardless of how trivial it may be.
You're going to need Ethernet for the town and city park irrigation systems, and the homeowners who insist, BTW.